Industries we run paid media for.
From local service operators to consumer brands, we build paid-media systems engineered for measurable growth - the same operating model, applied across categories.
Verticals with deep coverage.
Six categories with documented account structure, channel mix, and buyer-journey specifics. Click through for the full thesis on each.
Categories we're built to run.
The full list of industries our paid-media operating model is designed for. Where a row links, there's a dedicated page with deeper coverage.
- 01
Storm response and retail re-roofs. Inspection lead engines tuned to weather and insurance cycles.
- 02
Interior and exterior residential painting. Neighborhood-level targeting, optimized for booked jobs not form fills.
- 03
Service plans, repairs, and seasonal openings. LTV-aware bidding for a subscription business dressed up as a trade.
- 04
Design-build, maintenance, and installs. Account structure built so high-ticket work doesn't get cannibalized.
- 05
Remodels, additions, and new builds. Long sales cycles tracked end-to-end via offline conversion imports.
- 06
Patios, retaining walls, repair and finish. Bid strategy segmented by project value, not category average.
- 07Home services
HVAC, plumbing, electrical, and adjacent trades. Lead-quality optimization across Search, LSA, and Meta.
- 08Tree services
Removal, trimming, and emergency response. Seasonal and weather-driven demand managed with elastic spend.
- 09Cleaning
Residential and commercial cleaning. Recurring-plan acquisition with route-density geo discipline.
- 10Construction
Commercial and specialty construction. Long-cycle attribution with project-type segmentation.
- 11Business services
B2B services with defined ICPs. Lead-form quality, lifecycle nurturing, and pipeline-stage reporting.
- 12Consumer goods
DTC and retail-distribution brands. Creative-led Meta with Google branded-search lift measurement.
- 13Food & beverage
Multi-location restaurants and consumer F&B brands. Local intent capture and brand-side awareness in one plan.
- 14Sports & fitness
Studios, leagues, equipment, and apparel. Member acquisition with cohort-based retention reporting.
- 15Marketing
White-label paid media for agencies and consultancies. Discreet partnership, full reporting transparency.
Common questions.
- The listed verticals are the ones with detailed pages, not the limit of what we run. The underlying work is the same across categories: identify where demand already exists, get conversion tracking to reflect real jobs, and separate lead volume from lead quality. If your category has a defined service area and a measurable job value, the approach transfers.
Start with an audit.
We'll review your current Google and Meta accounts, pull spend and conversion data, and show you where the leaks are - before you commit to anything.
- Emailjett@berkhospitality.com
- Phone(602) 909-8892
- LocationScottsdale, AZ
- LanguagesEN / ES