Scottsdale, AZ · Our home market

Paid media in our home market.

We are based in Scottsdale. It is also the best-measuring city of the four we cut our data for - which makes it a harder market to win on measurement alone.

The scan
57.8%
of Scottsdale business websites had no conversion tracking
93 of 161 sites loaded
18.9%
of confirmed advertisers were running ads with nothing measuring the result
7 of 37 confirmed advertisers

How well do Scottsdale businesses measure their advertising?

Better than anywhere else we cut the data for. We loaded 161 Scottsdale business websites, and 93 of them, 57.8%, had no conversion tracking of any kind - the lowest rate of the four metro cities, and well under the 70.1% across our whole sample. Of the 37 we confirmed were running ads, 7 of the 37, 18.9%, were advertising blind.

The city figures were read on 6 October 2026 from the scans behind our conversion tracking report. They are a subset of that book, not an addition to its table.

Why is a well-measured market harder to win?

In a market where most advertisers record nothing, simply measuring is an advantage: you can see which campaigns work while competitors guess. In Scottsdale more of the competition already measures. Tracking is the minimum to compete, not the edge.

That moves the advantage further down the funnel - to which leads become booked jobs, what each type of job is worth, and whether that value is being sent back to the ad platforms so bidding learns from revenue rather than form fills. That is the work we do first on any account, here or anywhere else.

Working with a team based in Scottsdale

Scottsdale is where we are based, so meeting in person is straightforward. We run Google Ads, Meta Ads and Local Services Ads for home services operators and local brands, and the same team that measures the market here manages the accounts.

The quickest way to see where your own tracking stands is our free conversion tracking audit: it loads your site in a real browser and shows which tags fire, with no email required.

FAQ

Scottsdale questions.

  • Better than anywhere else we cut the data for. 57.8% of 161 Scottsdale websites had no conversion tracking, the lowest of the four metro cities, and 7 of 37 confirmed advertisers were advertising blind.
03 - Credentials

Vetted by the platforms themselves.

Partner status isn't decoration. It means direct platform support, beta access, and a track record of spend performance - verified by Google and Meta.

Google Partner
Certified Google Partner
Search · PMax · Display · Demand Gen · Video
  • Direct platform support
  • Beta feature access
  • Verified spend track record
Verified credential· Active
Meta
Meta Business Partner
Facebook · Instagram · CAPI
  • Direct rep escalation
  • Beta creative formats
  • Performance & expertise tier
Verified credential· Active
Get in touch

Start with an audit.

We'll review your current Google and Meta accounts, pull spend and conversion data, and show you where the leaks are - before you commit to anything.

  • Emailjett@berkhospitality.com
  • Phone(602) 909-8892
  • LocationScottsdale, AZ
  • LanguagesEN / ES